Parada Paradoxe Fragrance Launch

Parada Paradoxe Fragrance Launch

Venue: Orchard Paragon


For the launch of the Paradoxe Fragrance by Prada, we created an interactive and personalised experience that allowed attendees to create their own personalised tag with their fragrance.

Our experienced leather Artisan individually arrange letter blocks for every customer and hot stamp the leather tag with precision, getting the perfect finish for each tag.




About Parada Paradoxe

Master perfumers Nadège Le Garlantezec, Shyamala Maisondieu and Antoine Maisondieu collaborated with Miuccia Prada and Raf Simons to reconcile timelessness and avant-garde, nature and innovation. The new Prada feminine fragrance embraces the paradoxes of iconic ingredients to reveal new scented sensations.


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